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The Flipkart Story – What Went In To Build This Ecommerce Giant

Jan 13, 2015 DiscountMantra

Jan 13, 2015 News


When it comes to online shopping, there are high chances that an average online shopper will surely mention the name of Flipkart. Flipkart one of the trend-setters in the area of e-commerce, was started by Sachin and Binny Bansal in 2007 as an online seller of books under various categories. Seven years down the line, what started as a two member team has 20,000 employees, 26 million registered users and 20 million products across 70+ categories.

We are sure once in a while you too would have placed an order on Flipkart. Today Flipkart has made a special place of its own with the wide variety of products, excellent quality as well as very competitive prices. Apart from books, it stores apparels and accessories for men women and kids, beauty products, electronic items, sports goods and many other fun stuff. Whether you want to buy casuals, formals or ethnic clothes for festivals and special occasions – you get it all on Flipkart. It also has its own electronics product range under the name “DigiFlip”. Under this brand it provides tablets, USBs as well as laptop bags. It has also launched its own range of personal healthcare and home appliances under the name “Citron”. Along with this Flipkart has made gifting easier by offering the online shoppers the option to gift pack their orders for their loved ones. Regular flipkart coupons, flipkart promotion codes and discount codes make shopping more fun and budget friendly from Flipkart. Till date Flipkart has acquired five companies, the latest one being the popular fashion store Myntra. This sure is a testimony of its entrepreneurship skills.

Well known for the innovation which has revolutionized the whole online shopping scenario in India, Flipkart’s dedication for prompt delivery and great customer care are the main reasons for its popularity among the masses. Also Flipkart is among the first online stores, to come up with “cash on delivery” option which helped it in a big way to widen its customer base. With the goal of providing the best customer service, Flipkart is the first online store to come up with same-day delivery option. Along with this its presence on all the major social media platforms, as well as special flipkart promo deals on its mobile app has given it an edge over its competitors.

Keeping the public sentiment and social situation in mind, lately Flipkart has decided to use the services of third party logistics companies like FedEx and Blue Dart (which have all its delivery boys background verified) in order to avoid unwanted incidents by delivery boys. This shows Flipkart’s commitment towards providing quality customer care and value-added services to its customers.

So the next time whenever you want to shop for something, or are in need of a particular book urgently or are just looking for some amazing gadgets at the best prices, visit Flipkart’s online store. You will be bowled over with the kind of variety and choices that this site offers. And do not forget to use the DiscountMantra coupon codes to save as you shop for your favorite things.

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