Till date, you might have heard of rooms being allotted to visitors on their vacations, business trips and even one night stays by big names like OYO Rooms, Stayzilla and AirBnB. They have been ruling the market by offering lodging in and outside India. OYO Rooms and Stayzilla are big names who have been catering to many Indian cities, while AirBnB is a name that caters not only to Indian cities but, also abroad. It provides lodging in 190 countries, which include around 34,000 cities.
But, these reputed names have recently got a new competitor, which is already a well-known name in the travel industry. Yatra, which is one of the largest travel portals in India, is all set to offer branded rooms and homestays in India. It has started offering this service in more than 1000 cities at Rs. 499 per night. This service offering has been made with TravelGuru, which Yatra had acquired in 2012.
In this new service, Yatra offers two options for travellers - TG Rooms and TG Stays. TG Rooms are branded hotel accommodation present in around 60 cities till now for budget travellers. This means that low-cost quality accommodation would be offered across budget hotels along with facilities of breakfast, air condition and free WiFi. They will also provide a neat and clean environment for the stay. TG Stays on the other hand are verified home stays present in around 1000 cities. As of now, Yatra has come up with more than 40,000 TG Rooms and TG Stays combined in 1100 major cities.
Sharat Dhall, President at Yatra.com talking about the two types of lodging options said, "TG Stays would be branded for the new-age traveller in India, who is out venturing for short, random vacations, weekend gateways and road trips into unknown territories. In case, a particular home owner doesn’t have any staff to manage the guests, Yatra will even provide them with a caretaker." He also spoke about TG Rooms saying, "Travellers need an assurance especially when it comes to budget accommodation and we are doing exactly that – curating the best budget options, standardizing the experience and providing assurance by lending the Travelguru brand to them."
Yatra has started integrating these services within its holiday packages to make it easier for its users. But, they haven't yet covered it all up. They say that they will soon be providing accommodation options in all their holiday packages. Both these options are also available for holiday package customers and online visitors who book their tickets from Yatra and TravelGuru.
We will have to see if Yatra is able to keep up its mark in its accommodation services too just like it has for its travel segment. As far as its popularity is concerned, it can be said that it will give tough competition to OYO Rooms and Stayzilla. This strategic move by Yatra seems to be an excellent one.
If you are also planning a vacation this Diwali or New Year, make sure to book not only your tickets, but also your rooms with the leading travel portal. If you use the Yatra promotional code for booking your tickets and rooms, you can avail additional discounts on your purchase. To avail the best Yatra coupons, all you need to do is visit DiscountMantra - India’s best online offers and coupons store. You can also subscribe to the newsletters to get the latest offers and coupons from various online stores delivered to your inbox.